ERROR Design Festival

Visual Identity

Print

Digital

ERROR is a hypothetical design event that focuses on the design process and the mistakes that shape the final masterpieces. The event branding utilizes a handmade pattern of copier distortion as the key visual element meant to represent the act of making mistakes. To contrast this, other branding elements like the logo and typography are intentionally regular. This was a group project in which I acted as creative director and was a finalist in the 2019 AGDA Student Awards for branding.